Document library
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- Author:
- Kathy Byrne
- Source:
- Life Convention 2004
The impact of risk perceptions on consumer evaluation of financial products (slides)
Session B02 The impact of risk perceptions on consumer evaluation of financial products Kathy Byrne 8th November 2004 Roadmap What is Risk? Why is this Important? The Research Results Practical Implications Conclusions and Recommendations Why ... read more >>